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Salesforce Data Entry Source in Journey Builder

Cloud Odyssey | Salesforce Data Entry Source in Journey Builder

Learn how to enhance customer journeys using Salesforce Data Entry in Journey Builder such as entry sources like form submissions, custom objects, and more.

Marketing Cloud Connector – Learn how to leverage its power

Marketing Cloud Connector

Discover the seamless data transfer and automation capabilities of the Marketing Cloud Connector. Advantages and installation guidelines.

Web campaigns in Marketing Cloud Personalisation

Marketing Cloud Personalisation | Cloud Odyssey

Learn how Marketing Cloud Personalization helps build customer profiles and engage prospects on their preferred channels. Optimize customer journeys with MCP segment data.

Why Salesforce’s Customer Data Platform is the MVP of Marketing Cloud 

Cloud Odyssey - CDP and Marketing Cloud - web

Salesforce CDP is a platform that leverages next-gen AI & deep learning to help marketers understand the customer context at scale.

Pardot Vs Marketing Cloud – Side by Side Comparison

Pardot-Vs-Marketing-Cloud-Side-by-Side-Comparison | Cloud Odyssey

In this article, we’ll cover how Pardot and Salesforce Marketing Cloud are different. We’ll also touch on some of the key features of each platform. LET’S GET STARTED.

Using Salesforce Interaction Studio and Marketing Cloud for Personalised Customer Journeys

Using Salesforce Interaction Studio and Marketing Cloud for Personalized Customer Journeys | Cloud Odyssey

In this blog know how Salesforce Interaction Studio can quickly build engaging apps for mobile devices, customer care/service agents, and salespeople to improve their ability to handle every voice and data enquiry, every time.

Salesforce Marketing Cloud – Features and Benefits

marketing cloud features and benefits of using it - cloud odyssey

Create, manage, and optimise campaigns across multiple channels, and get powerful analytics and insights on marketing effectiveness.

Getting started with Salesforce Interaction Studio

Salesforce Interaction Studio - Cloud Odyssey

Salesforce Interaction Studio comes with Marketing Cloud and enables you to create personalised buying journeys for your prospects and customers.

Salesforce Marketing Cloud Account Engagement Pricing Guide (Pardot Pricing)

Pardot pricing editions features account engagement - Cloud Odyssey

Discover the pricing plans and features of Salesforce Marketing Cloud Account Engagement (formerly Pardot) for 2023.

Optimising Collaboration and Efficiency with Asset Sharing in Salesforce Marketing Cloud

Discover the benefits of asset sharing in Salesforce Marketing Cloud and learn how to optimize collaboration and efficiency among different business units.

How Salesforce Helps You Build and Maintain Customer Relations with its Customer Data Platform

Salesforce’s Customer Data Platform brings together all your customer info so you can build more personalised connections without writing a line of code.

Pardot Renamed “Marketing Cloud Account Engagement”

Cloud Odyssey - Pardot - Marketing Cloud Account Engagement

Find out why Pardot is now Marketing Cloud Account Engagement and get all the details on the Salesforce name changes across its Clouds.

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