How Salesforce B2B Commerce Empowers Complex Product Configurations with Visual Configurators?
In today’s B2B landscape, customers increasingly demand personalized experiences and products tailored to their specific needs. Salesforce B2B Commerce empowers you to cater to this growing demand with its robust visual product configurator. This innovative tool allows you to transform complex product configurations into a user-friendly and interactive experience for your B2B customers. What is […]
The Power of Customer Portals with Salesforce B2B Commerce and Salesforce Experience Cloud
In today’s B2B landscape, fostering strong and lasting customer relationships is paramount to success. Salesforce B2B Commerce empowers you to deliver a seamless buying experience, but what about fostering ongoing engagement and building a loyal customer base? This is where Salesforce Experience Cloud comes in, providing the tools to create dynamic B2B customer portals that […]
Empowering Customers, Boosting Efficiency: How Salesforce B2B Commerce Enhances Self-Service
In today’s digital age, B2B customers expect convenient and efficient ways to manage their interactions with your business. Salesforce B2B Commerce empowers you to deliver a superior self-service experience through a dedicated self-service portal. This not only empowers your customers but also translates to improved operational efficiency and increased customer satisfaction. What is a Self-Service […]
Upselling and Cross-Selling with Salesforce Einstein Product Recommendations in Salesforce B2B Commerce
In the world of B2B commerce, driving sales growth hinges on understanding your customers’ needs and exceeding their expectations. Salesforce B2B Commerce empowers you to achieve this with Salesforce’s Einstein Product Recommendations, a powerful AI-driven tool that personalizes the shopping experience and unlocks new upselling and cross-selling opportunities. What are Salesforce Einstein’s Product Recommendations? Salesforce […]
Mastering Complex Pricing in B2B Commerce: The Power of Price Books and Price Rules
In today’s B2B landscape, businesses often require intricate pricing structures to cater to diverse customer segments, varying order quantities, and unique business models. Salesforce B2B Commerce empowers you to manage this complexity with its robust Price Books and Price Rules functionality. Understanding Price Books A Price Book in Salesforce B2B Commerce acts as a catalog […]
Unifying B2B Commerce and Customer Service: Salesforce Commerce Cloud + Salesforce Service Cloud
In today’s competitive B2B landscape, exceptional customer service is no longer a differentiator, it’s a necessity. Seamless integration between your B2B Commerce platform and your customer service operations is crucial for delivering a unified and positive customer experience. This is where Salesforce Service Cloud comes in. What is Salesforce Service Cloud? Salesforce Service Cloud is […]
How Salesforce B2B Commerce Streamlines Wholesale Order Processing?
In today’s fast-paced wholesale landscape, streamlining order processing is no longer a luxury, it’s a necessity. Manual processes lead to delays, errors, and frustrated customers. Salesforce B2B Commerce offers a powerful solution, automating workflows and boosting efficiency for both wholesalers and their B2B buyers. Why Streamline Order Processing? Imagine a world where: This is the […]
Tailoring Content to Customer Groups, Locations, and Preferences
In today’s digital age, customers expect a personalized experience. Generic website content is no longer enough. Businesses that leverage website personalization see significant benefits, from increased engagement and conversion rates to improved customer satisfaction. Let’s delve into the world of content personalization and explore how you can tailor your website content based on customer groups, […]
Why Industry and Territory Matter When Choosing a Payment Gateway?
In today’s globalized e-commerce landscape, offering a seamless and secure payment experience is paramount to success. But a one-size-fits-all approach to payment gateways simply won’t cut it. Different industries and territories have unique payment preferences, regulations, and security requirements. Choosing the right payment gateway for each market you operate in is crucial for optimizing conversion […]
When and How to Leverage Dynamic Pricing in Salesforce B2C Commerce Cloud?
In today’s dynamic e-commerce landscape, businesses need strategies that adapt to ever-changing market conditions and customer behavior. Dynamic pricing, a strategy where product prices fluctuate based on real-time factors, emerges as a powerful tool for maximizing revenue and profitability. But when is it the right approach for your business, and how can you leverage Salesforce […]
Moving from Out-of-the-Box Reporting to Advanced Dashboards with Tableau
While Salesforce offers robust out-of-the-box reporting functionalities, there comes a time when businesses require more advanced data visualization and analysis capabilities. Tableau, a powerful business intelligence (BI) tool, integrates seamlessly with Salesforce and offers significant advantages for complex data exploration and storytelling. But how do you know when it’s the right time to make the […]
Unveiling the Power of A/B Testing in Salesforce B2C Commerce Cloud
In the dynamic world of e-commerce, every detail matters. A compelling call to action, a captivating product image, or a streamlined checkout process can significantly impact customer behavior and conversion rates. Salesforce B2C Commerce Cloud understands this, and that’s why it includes built-in A/B testing tools. Let’s delve into how A/B testing empowers you to […]